Looking for my $4000 a month

This article in the New York Times last week was a hoot:

Blogs Falling in an Empty Forest

I am blown away that there are bloggers out there that made these comments -

  • “Every once in a while I would see this thing on TV about some mommy blogger making $4,000 a month, and thought, ‘I would like that.’ ”
  • Someone is a blog failure when "The post generated no comments."
  • “I was too Web 1.0. You want to be anonymous, you want to write, like, long entries, and no one wants to read that stuff.”
  • “I did some Craigslist postings to advertise it.."
  • “To be honest, I would love a book deal to come out of my blog,” she wrote. “Or I would love for Salad Days to give me a means to be financially independent to continue pursuing and sharing what I love with the world.”

By the way, two different people made the first and last comment. This tells me that there are probably quite a few people writing thinking that this will lead to some pot of gold. Anyone writing with such an agenda is not really a blogger and they are probably carefully processing everything they write with one goal in mind - increasing the audience!!

Did they never hear Lloyd Dobbler's advice on these matters? "I don't want to sell anything, buy anything, or process anything as a career. I don't want to sell anything bought or processed, or buy anything sold or processed, or process anything sold, bought, or processed, or repair anything sold, bought, or processed. You know, as a career, I don't want to do that. "

As I wrote when some of my now ex-co-workers discovered my blog, I write for two main reasons.

First of all, it is my only real creative outlet and without it I might go completely insane since my primary job involves mostly technical writing. Recent examples? "How to Print"; "Reprinting Invoices"; "How to Save a Word XP (2007) Document as Word 97-2003". Due to years of this, my grammar is shot to crap because I mostly write in bulletpoints and outlines. I need to pull out my college textbooks and refresh myself on punctuation and sentence structure ASAP.

I was a long time journal keeper but I threw most of them away in one of those "the past is the past" phases. Writing is still a good way of clearing the head and escaping from the day to day mundane stuff.

Second, I write so the kids can see what I am up to while I am out of town and so they might have a nice record of me when they get old enough to wonder why I am so nuts. I back this thing up from time to time so I will have a copy just in case Blogger gets sold or burns or just gives up. You never know. (Think AOL, GM, Chrysler, Burger Queen, etc.)

So, I will never advertise on Craigslist. I hope I never use a phrase saying anyone or anything is too Web 1.0. I have no aspirations of making any sort of money here and I could care less if no one ever comments. There will be no book deal since no one would pay to read about a poofy, middle age goof living in the sticks when they can read it here for free.

I am perfectly happy with that.